SFP Founder Playbook - Content Overview
The 170 pages SFP Founder Playbook is a step-by-step guide designed to help founders launch, grow, and scale their startups effectively. It aligns with the Startup Factory Program (SFP) methodology and covers essential aspects of entrepreneurship.
📖 Table of Contents
1️⃣ Introduction to SFP
What is the Startup Factory Program (SFP)?
How SFP supports founders in Malaysia
The SFP Cohort Model: Veterans, Gen X, Gen Y, and Gen Z
2️⃣ The Startup Mindset & Readiness
Shifting from an employee to an entrepreneur mindset
Overcoming fears & imposter syndrome
Time & financial commitment as a startup founder
3️⃣ Founder Registration & Pre-Seed Stage
Day 1: Founder Registration Process
Readiness Check & Startup Mindset Coaching
Defining your business idea & vision
Assembling a C-Level Team (Co-founder, CTO, CMO, CFO)
4️⃣ Market Research & Business Validation
Identifying your Target Audience
Conducting Competitor Analysis
Understanding Product-Market Fit
5️⃣ Business Model & Revenue Strategy
How to structure your business model
Revenue streams & monetization strategies
Creating a Minimum Viable Product (MVP)
6️⃣ Startup Bootcamp: Building the Foundation
Business Registration & Legal Structure
Branding & Online Presence (Website, Social Media)
Sales & Marketing Strategies
7️⃣ Fundraising & Growth Strategies
How to raise Seed Funding
Pitch Deck & Investor Presentations
Bootstrapping vs External Investment
8️⃣ Accelerator & Incubator Stage
Scaling Operations & Team Expansion
Advanced Digital Marketing & Lead Generation
Preparing for Exit Strategies & IPO
9️⃣ SFP Resources & Support
Accessing the SFP Network & Mentorship
Case Studies of Successful Founders
Tools & Templates for Startup Success
🔟 Conclusion: Your Startup Journey
Summary & Next Steps
Joining the SFP Founder Program & Boot Camp
How to stay ahead in the startup ecosystem
This playbook of 170 pages serves as a complete roadmap for Malaysian, ASEAN and Global entrepreneurs to build sustainable startups under the SFP framework. 🚀📘